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Why Reset?
Most cleanses ask you to get through a few days of cold juice and hope you feel lighter at the end. We’ve been helping people reset since 2015, and we’ve seen what people actually finish and feel good about: warm food, real protein, enough to eat, and a plan simple enough to follow on a busy week.
Made in Venice, CA since 2015 · No onion, garlic or added sugar · Health-coach support included
First, what a reset is
Your liver, kidneys and gut already handle detoxification, every day, without a kit. The National Center for Complementary and Integrative Health notes there’s little good evidence that detox programs remove toxins, and that very restrictive diets rarely lead to lasting change.1 We agree, and it’s why we don’t sell the Reset that way.
What a reset can do is give you a short, structured break. For a few days the food is simple, the decisions are made for you, and alcohol, added sugar and ultra-processed food are off the table. That quiet is useful. It’s often the first time in months people notice how they actually feel after they eat.
What we kept seeing
Before there was an OWL Reset, there were a lot of customers telling us about the juice cleanse they quit on day two. The reasons were almost always the same.
Juicing strips out most of the fiber in fruits and vegetables, so you’re mostly drinking the sugar and the water. In a small 2025 Northwestern study, three days of juice only shifted mouth and gut bacteria toward types linked with inflammation. The group eating whole plant foods saw the opposite.2
Our fix: mylkshakes are blended with whole plantain, squash or beet, so the fiber stays in.
Juice keeps you going for about an hour. Without protein or fat, most people spend the day hungry, cold and short-tempered, and many end up raiding the fridge by dinner.
Our fix: hemp hearts in every mylkshake (9 to 11 g protein per serving) and savory broth three times a day.
When the rules say “nothing else,” one hungry afternoon ends the whole thing. And when it’s over, you’re back to your usual routine with nothing learned.
Our fix: an approved foods list for hungry moments, a coach to ask, and a post-Reset reintroduction guide.
Side by side
Three popular ways to “reset,” compared on the things that decide whether you’ll feel good and actually finish.
| Compare | OWL Reset | Juice cleanse | Water or broth fast |
|---|---|---|---|
| What you have | 3 broth elixirs and 3 blended mylkshakes a day | 4 to 6 bottles of cold-pressed juice | Water, tea, sometimes plain broth |
| Warm, savory food | Yes, at every meal | No | Broth only, if any |
| Protein | In every serving | Very little | Little or none |
| Fiber | Yes, from whole blended produce | Mostly removed | None |
| If you get hungry | Add approved foods like berries, cooked vegetables or simple protein | Usually not allowed | Not allowed |
| Onion and garlic | None, ever | Not applicable | Depends on the broth |
| Support | Certified health coaches and a private group | Varies by brand | Usually on your own |
| After it ends | Step-by-step reintroduction guide | Rarely | Rarely |
Fasting can be appropriate under medical supervision, and some people do well with it. If you have a medical condition or take medication, talk to your doctor before any fast or reset.
Where the idea comes from
The Reset borrows from traditions that have fed people through hard seasons for centuries. We’re clear about which parts are tradition and which parts have research behind them.
Warm, cooked, savory food is treated as easier on digestion than cold and raw food. Broth has been a recovery food in nearly every culture for exactly this reason. That’s why every serving on the Reset is warm or room temperature.
Simple, gently spiced food and the idea of resting digestion are central here. It’s where our ginger, turmeric and fennel come from, along with triphala, a traditional Ayurvedic blend in the Bold Beet mylkshake.
A growing field studies how meal timing interacts with your body clock. Reviews link eating earlier in the day, and keeping late-night eating light, with better metabolic markers, though researchers say more long-term studies are needed.3
How a day flows
Each mylkshake is built for a time of day: light and bright in the morning, grounding at night. Broth fits any time, and you can sip extra whenever you like.
+ Vegan Mineral Broth Elixir
Fruit, seeds and a little caffeine to start: plantain, hemp hearts and matcha, with warm vegan broth sipped like tea.
+ Chicken Bone Broth Elixir
The anchor of the day: creamy kabocha squash, ginger and cardamom, with savory chicken broth.
+ Beef Bone Broth Elixir
Root vegetables to wind down: earthy beet, turmeric and triphala, with rich grass-fed, grass-finished beef broth.
The honest version: matching specific foods to specific times of day is a traditional idea and our guiding philosophy, not settled science. What the research does support is eating at regular times, earlier rather than later, and not eating heavily right before bed. The Reset is built to make that easy.
Is it right for you?
From the founder
Lindsey Wilson, founder of OWL Venice and Certified Integrative Nutrition Health Coach (IIN)
Questions
For most people, we think so. Juice is mostly sugar and water once the fiber is pressed out, with very little protein or fat, so many people feel hungry and shaky by the afternoon. A broth-based reset gives you warm, savory food, protein and, in the OWL Reset, fiber from whole blended produce. Neither one detoxes you; your liver and kidneys do that. The difference is how you feel while you do it and whether you finish.
Most people are surprised by how full they feel, because every mylkshake has hemp hearts for protein and fat, and broth is savory and warming. If you do get hungry, eat. Your guide includes an approved foods list (berries, cooked vegetables, simple proteins like boiled chicken), and our coaches can help you adjust.
No. Your liver, kidneys, gut and lungs handle detoxification all the time, and there's little evidence that any cleanse speeds that up. We built the Reset as a short break for your digestion and your habits, not as a detox. Here's more on how we think about detox.
Onion and garlic are high in fructans, a type of FODMAP that commonly causes gas and bloating in sensitive people. We've left them out of our broth since 2015 so the Reset is gentle from day one. If you want to cook this way at home, here's how to build flavor without them.
Chrononutrition is the study of how meal timing interacts with your body clock. Research links eating earlier in the day and keeping late-night eating light with better metabolic health, though it's still a young field. The Reset pairs each mylkshake with a time of day: matcha in the morning, ginger and squash at midday, beet at night. That pairing is rooted in tradition rather than proven science, but it makes a regular, front-loaded eating rhythm easy to follow.
If it's your first one, start with 4 days. That's long enough to break a pattern and short enough to fit into a normal week. The OWL Reset also comes in 6 and 8 days, and the 21-Day Program is there if you want guided, longer-term change. The quiz can help you choose.
You'll get a post-Reset guide for bringing foods back gradually, so you can notice what agrees with you and what doesn't. Many people keep one broth and one mylkshake in their routine afterwards. The OWL's Nest community and our coaches are still there if questions come up.
Talk to your doctor first if you're pregnant or nursing, have diabetes, take medication or are managing any medical condition. A reset isn't right for anyone with a history of disordered eating, or for anyone under 18.
Start with 4 days. Free shipping, a free 15-minute coach call and a private community come with every Reset.
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How to Cook Without Onion and Garlic (and Still Love What You Eat)This page is for education and isn’t medical advice. The OWL Reset is not intended to diagnose, treat, cure or prevent any disease.
